Pack & Send
Know before you sign.
Independent, publicly sourced franchise intelligence for prospective buyers.
How much does a Pack & Send franchise cost in Australia?
The total initial investment for a Pack & Send franchise in Australia is Estimated $230,000+ (new franchise); includes $75,000 franchise fee, $5,000 software license, $121,187–$184,337 fit-out/equipment, based on publicly available figures.
The full report breaks down every cost category and how controllable each one is.
What are Pack & Send's franchise fees and royalties?
Pack & Send's published fees — royalty: Not publicly disclosed; estimated 7–8% of gross revenue based on industry norms; initial franchise fee: $75,000 (10-year term).
The full report maps the complete fee architecture and how each fee behaves as revenue moves.
Is a Pack & Send franchise a good investment?
Independent analysis gives Pack & Send a weighted risk score of 4.1 out of 10 — Moderate Risk. That is a finding, not a recommendation: suitability depends on the buyer's capital, experience, and risk tolerance.
What drives the score, and which buyer profiles the model suits, is detailed across five risk dimensions in the full report.
Overall Risk Score
4.1
out of 10
Risk Classification
Moderate Risk
Highest Risk Area
Structural Risk
5 / 10
Report Overview
Pack & Send is a specialist logistics and packing franchise that has established itself as Australia's most recognisable brand for sending difficult-to-ship items. Founded in the 1990s and headquartered in Australia, the network operates approximately 130 service centres across Australia, serving both business-to-business and business-to-consumer markets. Unlike traditional courier companies, Pack & Send specialises in a specific service gap: helping customers who need to send fragile, oversized, valuable, or complex items that standard postal services and major courier companies are ill-equipped to handle.
System Snapshot
What's in the Pack & Send Report
Executive Intelligence Summary
Pack & Send is a specialist logistics and packing franchise that has established itself as Australia's most recognisable brand for sending difficult-to-ship items.
System Snapshot
Note: Specific figures are drawn from publicly available sources including franchise directories, company website, and media reporting.
Structural Economics
Pack & Send operates under a fundamentally different economic model than traditional retail franchises.
Cost and Fee Architecture
Pack & Send franchisees face both one-off establishment costs and recurring operational expenses.
Network Dynamics and Market Positioning
Pack & Send operates 130 service centres across Australia — a presence that is substantial but not dense.
Operator Reality
A Pack & Send centre operates Monday–Friday (approximately 38–45 hours per week), with limited weekend trading.
Profitability Structure
Pack & Send profitability depends on four primary variables:
Risk Architecture
The following risk assessment uses a five-category framework, weighted to reflect the relative importance of each risk dimension for Pack & Send franchisees.
Regret Drivers
Formation: A new franchisee models revenue based on "average centre" performance, assuming that achieving 60–80 jobs per week by month 3 is feasible.
Suitability Analysis
Profile 1: Professional with logistics or supply chain background
Benchmark Position
Pack & Send has structural advantages over retail-dependent franchises (like Bakers Delight) in several dimensions:
Key Questions to Ask
Final Intelligence Assessment
Pack & Send represents a stable, specialist franchise system with clear market positioning and exposure to a genuine secular tailwind (e-commerce expansion).
Risk Scores Preview
Combined ongoing fee burden of 7.5% vs category median of 10.0%
Insufficient structural data (territory, term, renewal, restraint) available
Service-based operations typically have simpler staffing requirements
Network of 130 Australian outlets reflects a substantial and mature operation
Baseline score — detailed compliance assessment pending
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Best suited for
- Prospective franchisees evaluating Pack & Send
- Buyers comparing multiple franchise opportunities
- Accountants or lawyers advising franchise clients
- Anyone conducting franchise due diligence
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- Saves 20+ hours of independent research
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Brand reports are compiled from publicly available data and independent research. FranchiseInsights is not affiliated with any franchise brand. Information may not be current. Verify all data independently before making decisions. Produced under the FranchiseInsights Editorial Standard.