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FranchiseInsights

Know before you sign

Independent franchise intelligence for Australian buyers.

Compare costs, fees, and risk across 308 franchise systems. Start with a $29 Quick Check — fees, the five risk signals, and one action.

Your $29 credits toward the full report.

See a complete sample report free — the full McDonald's analysis, so you know exactly what you're buying.

308 franchise intelligence reports — more added every day. 505 brands tracked.

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Inside every report

See exactly what you're buying

Institutional-grade analysis built for buyers, not franchisors. Every Brand Intelligence Report follows this structure — and the McDonald's report is open in full as the sample.

Overall Risk Score

6.4/10

Moderate-Elevated Risk

7 institutional sections

  • Executive Intelligence Summary
  • Cost & Fee Architecture
  • Profit Sensitivity Scenarios
  • Risk Architecture (5 dimensions)
  • Regret Drivers & Formation Pathways
  • Suitability Analysis
  • Due Diligence Questions (30+)

Weighted Risk Breakdown

  • Financial — 30%
  • Structural — 25%
  • Operational — 20%
  • Market — 15%
  • Legal — 10%

Regret driver: Royalty leverage

Unlocks with full report
Read the sample report

The complete McDonald's analysis, exactly as delivered for any of the paid tiers below — no signup, no payment.

505

brands tracked

308

intelligence reports

53

free guides

17

years experience

Updated continuously — last refresh 16 Aug

Choose Your Level

From a 60-second snapshot to the complete intelligence package.

Start here

Quick Check — $29

3-page snapshot for any brand. 60 seconds. $29 credits the full report.

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Brand Intelligence Report

Independent analysis of any franchise brand

$197 per report

Most Popular

Due Diligence Kit

Everything you need before signing

$2,282 value

$697

$697 against a $500K+ decision
Best Value

Complete Package

Every tool. Every report. Every template.

$7,500+ value

$1,995

Every tool, against a $500K+ decision
308 brands analysed17+ years franchise experienceIndependent — no franchisor affiliations
“Founded on 17 years of franchise operating experience. Our research team now covers 308 brands across the Australian market — so you don't have to learn the hard way.”

About our team

No franchise affiliations

We are not affiliated with any franchisor, franchise broker, or franchise association.

No commissions

We receive no referral fees, commissions, or kickbacks from any franchise transaction.

Built in Australia

Designed for the Australian Franchising Code of Conduct and Australian franchise agreements.

FranchiseInsights provides independent research and tools for educational purposes. Nothing on this site constitutes financial, legal, or professional advice. Always seek qualified independent advice.