Transparent Pricing
Start free. Pay only for what you need. Every product is built to help you make a more informed franchise decision.
Free Tools
No credit card required. Start your due diligence today.
Franchise Ready Score
Are you actually ready?
15-question assessment across 6 dimensions of franchise readiness. Get a personalised score and actionable recommendations.
- 15 research-backed questions
- 6-dimension scoring (financial, experience, commitment, risk, market, support)
- Personalised recommendations
- Instant results
- Email delivery of full report
Financial Reality Calculator
See what the brochure won't show you
Model the real costs, break-even, runway, and sensitivity of any franchise opportunity. No rose-tinted projections.
- Break-even analysis
- Net profit modelling
- Capital runway calculator
- 7-scenario sensitivity table
- Full cost breakdown
- Email delivery of results
Reports & Tools
One-time purchases. No recurring charges unless you choose a subscription.
FDD Decoder
Your FDD in plain English
Upload your Franchise Disclosure Document and get an AI-generated plain-English report with risk scoring, cost analysis, and red flag identification.
- AI-powered document analysis
- Plain-English summary of key terms
- 4-dimension scoring (transparency, fairness, cost clarity, protection)
- Risk flag identification with severity ratings
- Cost breakdown extraction
- Downloadable PDF report
- 30-day secure document storage
Brand Intelligence Report
Know before you sign
Comprehensive independent report on a specific franchise brand. Costs, fees, risks, litigation history, and franchisee sentiment analysis.
- Full cost and fee analysis
- Risk scoring and red flags
- Territory and renewal analysis
- Litigation history review
- Franchisee sentiment overview
- Downloadable PDF report
Brand 5-Pack
Compare before you commit
Choose any 5 Brand Intelligence Reports and save. Perfect for comparing franchise opportunities side by side.
- Any 5 Brand Intelligence Reports
- Save $38 vs individual purchase
- Side-by-side comparison data
- All reports delivered as PDF
Due Diligence Vault
Everything you need in one place
Complete template pack for franchise due diligence. Checklists, question lists, financial models, comparison spreadsheets, and lawyer briefing templates.
- Due diligence master checklist
- Franchisee interview question template
- Financial modelling spreadsheet
- Brand comparison matrix
- Lawyer briefing template
- Negotiation points reference
- Red flags checklist
Franchise Insider Academy
Learn before you earn
Video course covering everything a first-time franchise buyer needs to know. Built from real experience, not theory.
- 8+ hours of video content
- Module 1: Understanding the franchise model
- Module 2: Reading and decoding FDDs
- Module 3: Financial modelling and due diligence
- Module 4: Talking to franchisees (what to ask)
- Module 5: Negotiation and legal review
- Module 6: First 90 days as a franchisee
- Lifetime access
- Community forum access
Complete Due Diligence Bundle
Everything. One price. No regrets.
Every paid product we offer in one package. FDD Decoder, all Brand Intelligence Reports, Due Diligence Vault, Insider Academy, and 12 months of Ask a Franchisee AI. The most thorough franchise due diligence kit available in Australia.
- FDD Decoder - 1 AI-generated report ($297 value)
- Annual Brand Intelligence - all reports for 12 months ($497 value)
- Due Diligence Vault - full template pack ($97 value)
- Franchise Insider Academy - lifetime access ($497 value)
- Ask a Franchisee AI - 12 months access ($348 value)
- 14-day email nurture sequence (included)
- Priority support
- Future product updates at no extra cost during subscription period
Subscriptions
Ongoing access. Cancel anytime.
Annual Brand Intelligence
Always up to date
Access every Brand Intelligence Report in our library, plus all new reports added during your subscription year. Updated quarterly.
- Access to all current Brand Intelligence Reports
- All new reports added during subscription
- Quarterly data updates
- Priority access to new brands
- Comparison tools
Ask a Franchisee AI
Get answers from experience
AI chatbot trained on real franchisee experiences, FDD data, and due diligence best practices. Ask anything about buying a franchise.
- Unlimited questions
- Trained on real franchisee data
- FDD-specific knowledge base
- Due diligence checklists on demand
- Brand-specific insights
- Cancel anytime
Included With Every Sign-Up
Email Nurture Sequence
Automated email sequence delivering franchise due diligence guidance over 14 days. Included with every lead capture.
- 14-day automated sequence
- Due diligence step-by-step guide
- Key questions to ask franchisors
- Financial red flags to watch for
- Links to relevant tools
- Unsubscribe anytime
All prices in Australian Dollars
Secure payment via Stripe. No franchise affiliations. No hidden fees. Every dollar goes toward building better tools for franchise buyers.
Frequently Asked Questions
Are the free tools really free?
Yes. The Financial Reality Calculator and Franchise Ready Score are completely free with no hidden charges. We ask for your email to send results, and you will receive our due diligence email series, which you can unsubscribe from at any time.
What payment methods do you accept?
We accept all major credit and debit cards via Stripe. All prices are in Australian Dollars (AUD).
Can I get a refund?
Digital products are generally non-refundable once delivered. However, we offer refunds if a product fails to deliver as described. See our refund policy for full details.
What is included in the email nurture sequence?
Every lead (from any free tool) receives a free 14-day automated email sequence covering franchise due diligence step by step. It is designed to help you make an informed decision, not to sell you something.